Jo Williamson

A passionate digital product designer dedicated to creating 
meaningful experiences that make a difference.

I excel at translating complex concepts into intuitive designs that enhance user satisfaction and drive business success. Proven leadership ability, frequently leading design on cross-functional teams and guiding junior designers. I am known for my strong communication skills, bridging the gap between design and development as a Design Representative on hedgehog lab’s internal Engineering Council.

Experience

Day Job Studios

Director + Product Designer October 2023 Present

Contracting through my company Day Job Studios, I help organisations with all things design, UX and problem solving

BMJ Best Practice

Designer November 2023 Present

Helping the Best Practice team deliver outstanding UX and Product Thinking to thousands of Healthcare Professionals globally

hedgehog lab

As a Digital Product Designer at hedgehog lab, I strategise and refine digital products, taking pride in crafting experiences that resonate with users. I also collaborate with teams and initiatives to improve workflow and the business environment.

Designer July 2022 October 2023

  • Led design on cross-functional teams, engaging with stakeholders and clients

    Served as a design representative on the Engineering Council

    Design representative on Engineering Council

    Mentoring students and juniors

    ‘DEI Cheerleader’ working on improving DEI initiatives in the company

  • Recognised twice as Employee of the Month

    Contributed to the design of Dodl by AJ Bell, which was nominated for Banking Tech Awards 2022 and Prolific North Tech Awards 2022 and honoured at the Webby Awards 2023

    Delivered a successful MVP which led to securing Phase 2 work and other connected projects

  • ISF, Daiser, Aviva, Dodl by AJ Bell,

Freelance

I take on small amounts of freelance work each year to provide variety and different challenges. I work with creatives and small businesses around the North East and Scotland on a wide range of jobs

Designer July 2016 Present

  • Delivered a 1000 item component library for a local HR firm for their social media marketing

    Creation of web assets for a product matching company

    Branding and web designs for small businesses in Scotland including a knitting school, small bakery and a ceramist.

The Bang

At The Bang, I delivered a broad range of design solutions, including creating responsive designs and intricate design systems. My work allowed me to foster close collaborations with product owners and developers to align design with business objectives.

Designer March 2022 June 2022

  • Designed a fully responsive website and design system for Strikepay

    Collaborated with product owners and developers at Mojo Mortgages and Zoopla

    Developed new features for an ex-pat mortgage service in Dubai

  • Instrumental in launching CrowdCubes' first sports betting campaign

  • Strikepay, Zoopla, Mojo Mortgages

hedgehog lab

Designer March 2021 March 2022
Junior Designer November 2020 March 2021

During my first stint at the lab, I engaged in a variety of design projects that helped me hone my UX and UI skills. I also seized opportunities to lead app design initiatives and contribute to mentoring students.

  • Led the UX and UI design of a native app and design system for Cheesegeek

    Conducted a UX audit for a Deliveroo-style company in UAE

    Transitioned a mothballed healthcare app to iOS 14 for relaunch

    Researched and designed for greenfield security web app MVP

    Mentored students

  • Cheesegeek featured on BBC 1’s Dragon’s Den & receiving investment from Steven Bartlett

    Cheesegeek: Shortlisted, Creativepool 2022 “Application” category

    Secured a £60k support contract by using downtime to update a client’s design system

  • Cheesegeek, ISF, Natacha Oceane

Nettl of Stirling

Summer job designing websites and collateral for local businesses across Central Scotland

Junior Designer June 2019 September 2019

Education

Northumbria University
2017 2020
Interaction Design BA (Hons) First Class

Edinburgh College
2015 2017
Interactive Design (HND) A

Skills

  • Product Design Strategy

  • UI Design

  • UX Design

  • Prototyping

  • Stakeholder Engagement

  • Presenting

  • Verbal Communication

  • Leadership

  • Creativity

Software

  • Figma

  • Illustrator

  • InDesign

  • Photoshop

  • Adobe XD

  • Sketch

  • Jira

  • Notion

Awards and Nominations

Dodl by AJ Bell

Webby Awards 2023 (Honouree)

Cheesegeek

Creative Pool 2022 (Shortlist)

Thoughts

Talks

Design Talks 2023
“Reframing Embarrassment”

HHL Internal talk (2022)
“Finding purpose in corporate design land”

References

I can confidently say Jo is one of the most enthusiastic and talented designers I have had the pleasure of working with throughout my career. Jo brings energy and passion to her work, and can help bring a customers vision to life, providing expertise and creative suggestions.

In every project Jo worked on at HHL the client was very impressed with Jo’s work, and she was often requested specifically by clients she had worked with in the past. She works excellently in a team, supporting product and tech in delivering products people love, in a timely and professional way. Any business and team would be lucky to have Jo, and I hope I have the pleasure of working with her in the future

Billie Mortimer
Head of Delivery - hedgeghog lab

I have had the privilege of working closely with Jo Williamson, and I can wholeheartedly endorse her as an outstanding designer. With several years of experience working with major brands, Jo brings a unique blend of skills to the table, including Product Design Strategy, UI/UX Design, and Prototyping.


What truly sets Jo apart is her exceptional design and presentation skills, which shine when engaging with clients and senior leadership teams. Her ability to convey complex design concepts with clarity and impact is truly commendable.


Jo is not just a talented designer but also a dependable and trustworthy team member. She possesses that invaluable 'can-do' attitude that makes her a go-to resource when tackling challenging projects. Her dedication to her craft and her commitment to delivering exceptional results make her an asset to any team.
I have no doubt that Jo will continue to excel in her career and make significant contributions to any organisation fortunate enough to have her on board.

Dean Rimmington
Senior Designer- hedgeghog lab